MEDLaunch programs begin with team formation at the start of the academic calendar. The teams are multidisciplinary: each includes a minimum of one medical student, one engineering student, and one business student. After choosing a problem in healthcare to address, each team seeks to design a novel, effective, and marketable solution using funding from MEDLaunch and mentorship from faculty and industry advisors.

Throughout the design process, each team participates in monthly design reviews, receiving feedback from both the Executive and Advisory Boards. The program ends with a formal presentation to local investors and angel networks at Demo Day, with the objective of obtaining seed funding to progress to advanced prototyping, clinical trials, and manufacturing.

The ultimate goal is the production of innovative products that re-enter the clinical setting, thus solving the original problem and improving the standard of medical care.